How
Eazi Apps Cut Their Phone Bills by 50% and Scaled Without Limits
How a UK-based mobile app franchise company replaced a chaotic multi-line setup with a fully managed cloud phone system - and has not had a single call issue in over two years.
Mobile App Franchising
Multi-user · UK and International
United Kingdom
Cloud-Hosted VoIP Phone System
About Eazi Apps
Eazi Apps is a UK-based mobile app company operating on a franchise model, with partners across the UK and internationally. Led by CEO Zach Dowd, the business provides white-label mobile app solutions to franchise partners.

As the company grew, its existing phone system became a daily operational challenge, one that affected both productivity and the professional experience delivered to clients.
The challenge: A System That Could Not Scale
Before working with The VoIP Shop, Eazi Apps was operating on a traditional multi-line phone setup that had become unworkable as the team expanded.
The key problems included:
No call transfers
Calls on one line could not be transferred to another, leaving customers stranded mid-conversation.
Different numbers per desk
Every team member had a separate number, creating confusion for clients attempting to reach the right person.
No central routing
Staff were physically moving across the office to answer whichever phone was ringing, an unsustainable workflow at any scale.
No scalability
The setup functioned for a very small team but broke down as headcount grew beyond three people.
"I had multiple standard lines. I was not able to transfer calls from one line to another. Everybody had a different telephone number - we were running around the office trying to pick up different phones. As soon as you get above three people, it becomes a real pain."
— Zach Dowd, CEO, Eazi Apps
Why Eazi Apps Chose The VoIP Shop
Eazi Apps required a managed solution that could unify communications across the team, support existing numbers, and scale without requiring hardware overhauls. The VoIP Shop was selected for its fully managed deployment approach and on-site installation capability.
Unlike the previous setup, The VoIP Shop was able to deliver:
The solution
The VoIP Shop provided and installed a fully managed cloud-hosted business phone system, attending on-site to configure the setup, assess network and broadband performance, and ensure everything was working correctly before handover.
Cloud-Hosted Phone System
A single unified communications platform replaced the fragmented multi-line setup, providing seamless call handling across the entire team.
Call Transfers and Routing
Calls can now be transferred between team members instantly, eliminating the confusion and missed connections that had previously affected the client experience.
Scalable Line Capacity
Additional lines can be added instantly as the team grows, with no hardware overhauls or infrastructure changes required.
0800 Number Integration
Existing 0800 numbers were ported into the new system with no disruption to customers or incoming call flows.
Desktop and Mobile Apps
Team members can make and receive calls from anywhere using Webex or Office UC applications, supporting flexible and remote working.
Online Portal Management
The full system is manageable from any device through a single web portal, giving the business complete operational visibility.
"They came down, configured everything for me, checked my network status, and installed everything. The support has been absolutely amazing."
— Zach Dowd, CEO, Eazi Apps
The results
~50% Reduction in Monthly Phone Bills
Since switching to The VoIP Shop, Eazi Apps has reduced its monthly phone bills by approximately half compared with the previous multi-line setup.
Two Years of Uninterrupted Service
The system has operated without a single call quality issue since installation, across more than two years of continuous use.
Zero Call Quality Issues Reported
Despite initial concerns about call quality, Eazi Apps has experienced no issues whatsoever since go-live.
Unlimited, Scalable Lines
The business can now add lines on demand as the team grows, with no operational disruption or hardware investment required.
UK and International Reach
The system supports Eazi Apps' franchise operations across the UK and internationally, providing a consistent communications capability wherever the team operates.
"All in all, it has been a really good experience. One of the biggest concerns I had when getting the system installed was the quality of phone calls, but since we installed it, it has been a couple of years now, and we have never had an issue. And my bills are probably half of what they were before."
— Zach Dowd, CEO, Eazi Apps
Could The VoIP Shop Do This for Your Business?
Growing your team on a phone system that cannot keep up or one that is costing more than it should? We will scope a fully managed solution and support you from installation through to go-live and beyond.
